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Know your customers

Adobe can help SPs bring together all of their data and content into a single place, so they can deliver the ideal experience to every customer, every time. Adobe Marketing Cloud is a complete set of marketing solutions available that gives everything needed to get deep insight into your customers, build personalized campaigns, and manage your content and assets.

References
KPIs
  • Traffic from relevant website visitors
  • Conversion rate
  • Engagement metrics
  • Ad spend efficiency
Use cases
  • Amdocs and Adobe can help Telecommunications companies deliver more data-driven, personalized digital experiences to prospects and customers, increase chances of conversion, drive upsell opportunities, and increase customer satisfaction throughout the customer lifecycle
https://www.adobe.com/uk/