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AI & machine learning marketing technology

Reactful A.I. and machine learning technology helps engage & convert your website visitors on the web in real-time, while you have their attention. Boost engagement and conversions by interpreting site visitors’ “digital body language”, and react accordingly in real time. Reactions can be as subtle as gently animating elements on a page, or more directly engaging visitors with intelligent and timely messages in the form of a reaction or notification. Best of all, Reactful allows marketers to be agile and regain control of their website by launching and updating Reactful campaigns at any time – without ever requiring any coding or technical deployments.

  • Site registrations
  • Site purchases
  • Form submit rates
Use cases
  • AI driven predictive response – Initiate reactions based on real-time detection and prediction of website visitor intent
  • Real-time personalization – Personalize experiences based on user intent as well as traits from Marketo lead data, cookies, URL parameters, & much more
  • Automate optimization with AI – Leverage automated A/B testing capabilities to determine top performing set of reactions
  • Built-in performance analytics – Track results and optimize site experience based on specific website conversion goals (e.g. leads, sales, page views etc)
  • Ready for all sites – Supports all web properties (mobile, tablet & desktop) in all industries (B2B & B2C)
  • No coding required – Allowing marketers to be agile and without depending on the IT team